Project Title: THE SMALLEST HOTEL BOOK OF THE WORLD
Client or Class Name: UNYCU Hotels - www.unycu.com
What? Print media is out? Well not when it comes to THE SMALLEST HOTEL BOOK OF THE WORLD. The book was created and developed by Johannes Fritz Groebler to market leading boutique and design-oriented hotels from the exclusive UNYCU Hotel portfolio in Germany.
The member hotels are: ROOMERS Frankfurt, LOUIS C JACOB Hamburg, PROVOCATEUR Berlin, SYTE Mannheim, KETSCHAUER HOF Pfalz, ROOMERS Baden-Baden and others. Isn´t it the little things that characterize a hotel experience? The colorful fresh flowers, the burning candles and the attentive motivated staff? And isn´t the little deeds, the little encounters, the little attentions which stay in memory? Well, we feel it like that. And this is also what makes THE SMALLEST HOTEL BOOK OF THE WORLD so special.
The book is available in selected hotel suites to appeal to a special target group and guest circle staying in our Member Hotels. There is a limited edition of books each year. The UNYCU Hotels are all innovative, unique and privately owned. In order to market special, innovative and exclusive hotels, we need special, innovative and exclusive marketing ideas and tools. And that’s exactly what THE SMALLEST HOTEL BOOK OF THE WORLD offers.
Johannes Fritz Groebler
Valerie Sophia Lenz