The Giovanni Stationery

Letterhead and Envelope Sets

Mermaid, Inc. (USA)

Project Title: The Giovanni Stationery
Client or Class Name: Red Apple Group -

ASSIGNMENT: Mermaid, Inc. partnered with Pace Advertising & were hired by Red Apple Group to design the stationery as well as the logo & all the collateral materials for this rental building in the hot Fort Greene area in Brooklyn.

APPROACH: We used the leaf pattern from the logo throughout the stationery materials as part of our brand recognition.

RESULTS: The leasing people love their stationery are receiving great feedback!!!

2016 Letterhead Design Award Winner


Creative Team

Creative Director:
Sharon Lloyd McLaughlin

Account Manager:
Cara Fask



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