The Co-creature

48
print
Illustration
Professional
Brochure
Business to Business
Illustration
Creative Firm Self Promotion
Graphic Novel

Digitalist Sweden AB (Sweden)
https://digitalist.global


Project Title: The Co-creature
Client or Class Name: Digitalist Group - https://digitalist.global/

3x Silver Award Winner

Brochure, B2B
Illustration, Graphic Novel
Creative Firm Self Promotion

A way of explaining something abstract is telling a story. Sometimes in workshops whose goal is to determine a brand’s identity, an exercise is done where the participants are asked “If your brand would be an animal, which one would it be?”, “If your brand would be a car, which one would it be?”, “If your brand would be a celebrity, who one would it be?”. It can be fun, and a good way to get everyone on the same page. When I joined Digitalist, I felt a need to add something juicy to our brand and story. Something else that a black font on a white background, or more fancy slides. So what kind of of being is Digitalist? A Co-creature of course! So why not a monster story? Why not a love story? Why not both?

Using the narrative of classic monster movies, we take on the challenge to tell the story of Digitalist and how we work – in fiction (also known as making shit up.) If you are interested in co-creation, monsters, chemtrails, San Francisco, comic books or just about anything, this is for you!

The objective of this project has been to create an entertaining and unexpected topic for conversation both internally and with clients. A story we can share. It was finished just in time for the San Francisco and Vancouver opening in March, and will be distributed globally as a give away at trade shows, client meetings, seminars etc. There are plenty of images in the artwork that can be used with or without texts in presentations, booths etc.

2018 Creative Firm Self Promotion Design Award Winner

 

 

 

Creative Team

Creative Director / Writer:
Matts Hildén

Illustrator:
Ola Skogäng

Illustrator:
Rebecka Helmersson

 

2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner 2018 Creative Firm Self Promotion Design Award Winner