The Catfish

49
media
Broadcast
Student
Television/Radio
Consumer

Miami Ad School San Francisco (USA)
www.miamiadschool.com/advertising-school/san-francisco


Project Title: The Catfish
Client or Class Name: Portfolio Development - https://miamiadschool.com

Insight/Problem: Every plastic food container is referred to as “Tupperware,” regardless of the actual brand. Idea: Tupperware will create a faux-serious ad warning people about the effects of ‘Tupperware catfishing’ and encourage them to protect their food from falling victim to a Tupperware catfish.

Judge Commentary: “A good idea overall. The narration could improve the tone this takes.”

 

Creative Team

Copywriter:
Malia Bence

Art Director:
Shani Azizollahoff

 

 

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