Tesla Reef

Alternative Media
Integrated Campaign

Project Title: Tesla Reef
Client or Class Name: Heroes and Sidekicks - www.miamiadschool.com

Brief: How would you advertise for Tesla Motos that is already mindblowingly successful without any advertising?

Approach: Tesla produces environmentally friendly cars. However, producing cars in itself, is environmentally unfriendly. Therefore we created a solution to target this issue and offset Tesla’s production emissions and to ultimately advertise Tesla Motors.


Creative Team

Art Director:
Zuheir Kotob

Art Director:
Joao Magalhaes



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