San Diego Convention Center Corporation (United States)
Project Title: S.D. Convention Ctr FY17 Annual Report
Client or Class Name: San Diego Convention Center Corporation - https://visitsandiego.com
The San Diego Convention Center is an economic engine, generating $1.1 billion in regional impact to San Diego in fiscal year 2017. With 149 events taking place between July 1, 2016 and June 30, 2017, the San Diego Convention Center marked several records, including a record 21 medical conventions.
The Communications Department, which is responsible for the design and content of the Corporation’s annual report, uses infographics, photographs and minimal text to change the way “traditional” annual reports have been produced. Our team draws on compelling visuals photography and infographics to truly highlight accomplishments ranging from the economic benefit of events to sustainability metrics and an overall ROI.
Throughout this year’s report, we added an extra element of incorporating our staff, by selecting and highlighting photos of San Diego that were taken by our employees. It’s an added personal touch to see the city we love and work in through our eyes.
The annual report is designed completely in-house, with the Lead Designer and Executive Director of Communications serving as project leads. There is input from our Board Chair, President & CEO, CFO as well as content generated by the rest of the Communications Department. This report serves as a transparent and engaging financial statement of record.
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Executive Director of Communications:
Lead Graphic Designer:
Public Affairs Manager:
Rita de la Fuente
Communications Content Specialist:
Graphic Designer & Digital Analyst: