frog ad school (South Korea)
Project Title: Precious Memories
Client or Class Name: FROG ADSCHOOL - n/a
Everyone would have experienced there things Get broken in Their carrier. And it would be more upsetting if the broken thing is souvenir of one’s travels because it’s like there memory it self.
We thought only a strong carrier, Samsonite, can protect one’s precious memories and we can show that message in funny looking Broken and re-fixed souvenirs.
Our Series shows poorly fixed I♥NY cup in New York and The Eiffel Tower in Paris. And the ad is saying, to maintain precious memories, you will need Samsonite.
Jong Hak Kim
Su Bin Kim
Se Jun Lee
Jung Eun Choi