• Pacific Gold Reserve Packaging

    48
    print
    Packaging
    Professional
    Food & Beverage
    Packaging

    The GRO Agency (United States)
    https://thegroagency.com


    Project Title: Pacific Gold Reserve Packaging
    Client or Class Name: Oberto Sausage Co. - https://pacificgoldsnacks.com/

    Pacific Gold Reserve beef jerky is a premium jerky inspired by global recipes and crafted with real ingredients. The previous packaging was soft, had no appetite appeal and did not stand out on shelf. Our solution was to go to a rich, dark backdrop with bright pops of color to really focus the communication on the craft, upscale quality. The ingredient photography highlights the main product differentiators: real ingredients and global recipes.

    2018 Food Packaging Design Award Winner

     

    Creative Team

    Creative Director:
    Kelly Criswell

    Designer:
    Danny Lang

     

    2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner 2018 Food Packaging Design Award Winner

     

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