• Hope tag

    New Media
    Social Media

    Ewha Womans University (South Korea)

    Project Title: Hope tag
    Client or Class Name: Hopefully Nominated - www.ewha.ac.kr/mbs/ewhakr/index.jsp

    “Hope Tag” draws thousands of Instagram users’ attention to missing accidents in their countries by tagging one of missing children randomly. The linked Instagram accounts of missing victims provide enough information of children to motivate more people to help them.


    Creative Team

    Art director:
    Kyungmin Yoon

    Copy writer:
    Juwon Park

    Art director:
    Dohoon Kim

    Art director:
    Haedeun Lee



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