Hope Generator

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Sol Academy (South Korea)
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Project Title: Hope Generator
Client or Class Name: SOL Academy -

GE offers the electric heating pad, the ‘Hope Generator’ for homeless struggling to survive the winter. It works with the electricity that homeless produce from the exercise equipment. They will regain their vitality by exercising as well as spending the warm night.

 

Creative Team

Creative Director:
hyunjae Park

Illustrator:
dahye Kim

Motion grapher:
taeyul Ko