Storm Worldwide (Australia)
Project Title: Buksha
Client or Class Name: Buksha Trading - none
Buksha in Arabic means a sack or a pouch tied from the top.
The concept for this ‘traditional ready to wear’ identity and brand was named and derived from this very traditional word.
Bespoke Arabic Font and Pattern was created for branding this entire campaign using bold and bright colours on uncoated textured stock / craft paper.
A small home run business, operated through social network for sales, and delivered through the courier service once the order placed.
Creative Director & Designer: