Miami Ad School (USA)
After the earthquake that struck Mexico in September of 2017, we created a project (website and social media) to collect funds for the country’s reconstruction. Even though the campaign was not officially adopted by Global Giving, it helped raise money for its Mexico Relief’s Fund. The resources were later distributed among partner NGOs, such as Techo and Fondo Unido. Build The Walls not only reclaimed a popular slogan but also actively helped raise money for Mexico’s recovery, by inspiring people to make a contribution. Build The Walls is more than a proposal. It’s an idea that lived in the real world.
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