PepsiCo Design & Innovation (USA)
Project Title: 7UP Vintage
Client or Class Name: PepsiCo - www.pepsico.com
To build on its rich history of artistic expression, 7up launched a special edition series of packaging featuring unique moments of 7up history. These packages span 6 decades of brand heritage illustrating its witty and naturally confident character.
Fido Dido is a trademark of Fido Dido Inc., and is used with permission. All rights reserved. www.fidodido.com
PepsiCo Design & Innovation