• Wear it for a long time campaign series

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    Student
    Poster
    Campaign

    frog ad school (South Korea)
    frogadschool.com


    Project Title: Wear it for a long time campaign series
    Client or Class Name: FrogAdSchool - n/a

    It is series of print ads that captures the philosophy and message of the company, announcing Patagonia’s technology to recycle plastic bottles to make clothing. The copy is wear it for a long time more than 500 years, (the decomposition period of the plastic).

    2017 Student Poster Campaign Design Award Winner

     

    Creative Team

    Copywriter/CD:
    Hongjun Yoo

    Art Director:
    Sunghoon Lee

    Copywriter:
    Soohee Kim

    Planner:
    Sungwoo Choi

     

    2017 Student Poster Campaign Design Award Winner

     

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