• Once Upon a Farm Packaging

    46
    print
    Packaging
    Professional
    Food & Beverage
    Packaging

    Bex Brands (USA)
    www.bexbrands.com


    Project Title: Once Upon a Farm Packaging
    Client Name: Once Upon a Farm - www.uponafarm.com

    Once Upon a Farm is one of a few new companies using HPP technology to maintain the flavors and nutrients of the pure and simple ingredients in baby food. We had a great time combining elements from our favorite fairy tales and childhood memories visiting farms. When we looked at current baby food, the shelves literally mimicked a box of crayons. We determined our customer was more sophisticated and would appreciate a more subdued palette, with tiny splashes of color to place emphasis on the drawings of fruits and veggies. We also left a tiny window at the bottom, to further emphasize the natural, wholesome qualities of each recipe.

     

    Creative Team

    Designer:
    Becky Nelson

    Designer:
    Jeremy Dahl

    Designer:
    Daniela Anderson

     

    2016 Food Packaging Design Award Winner 2016 Food Packaging Design Award Winner 2016 Food Packaging Design Award Winner 2016 Food Packaging Design Award Winner 2016 Food Packaging Design Award Winner

     

    More Award Winning Projects from Bex Brands