• The sitting runner

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    Student
    Transit

    Big Idea Academy (South Korea)
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    Project Title: The sitting runner
    Client or Class Name: BIG IDEA ACADEMY - n/a

    This is the outdoor advertisement to appeal the pyungchang 2018 paralympics and improve a perception of handicapped people. The message that there are athletes who run sitting is carried from the back side of the bus seat.

    2017 Student Transit Design Award Winner

     

    Creative Team

    Designer / Copywriter:
    Daeun Park

     

     

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