• The LANDMARK of Style

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    print
    Photography
    Professional
    Editorial Design
    Photography
    Campaign or Series
    Magazine

    SCMP Hearst Hong Kong Limited (Hong Kong)
    https://advertising.scmpmagazines.com/index.html


    Project Title: The LANDMARK of Style
    Client or Class Name: Hongkong Land - www.hkland.com/en/home.html

    2x Winner

    Silver Award – Editorial Design
    Honorable Mention – Magazine Photography Campaign or Series

    LANDMARK magazine is a quarterly publication created for Hongkong Land’s (Hong Kong property developer) VIPs. “LANDMARK” also refers to the luxury shopping malls of Hongkong Land.

    The magazine was previously called “Are you? CENTRAL”. The submitted entry is from the re-launch issue of the magazine, under the new name/branding of “LANDMARK”.

    The magazine has approximately 30-40% of fashion spreads, and we wanted to do our fashion photography in such a way so as to tie in with the new branding image – cool, chic, sophisticated, unique, individualistic. Interesting and vibrant, without being too loud.

    The result is a series of stunning photography that portrays the modern woman in a stylized, active, sexy, but slightly aloof way. She’s desirable and trendy, individualistic and making a statement.

    2012 Editorial Design Award Winner

     

     

    Creative Team

    Art Director:
    Billy Suen

    Photography:
    Cade Martin @ lala-studio.com

    Styling:
    Ruth Du Cann

    Hair:
    Marco Chan

    Makeup:
    Alice So @ kimrobinson

    Models:
    Angela and Misha

     

    2012 Editorial Design Award Winner 2012 Editorial Design Award Winner 2012 Editorial Design Award Winner 2012 Editorial Design Award Winner 2012 Editorial Design Award Winner 2012 Editorial Design Award Winner

     

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