• Lego Vision

    46
    media
    Alternative Media
    Student
    Guerrilla Marketing

    Miami Ad School San Francisco (USA)
    www.miamiadschool.com/advertising-school/san-francisco


    Project Title: Lego Vision
    Client or Class Name: Miami Ad School San Francisco - www.miamiadschool.com/advertising-school/san-francisco

    Brief

    Promote Lego and Lego Museum to tourists with kids in Prague.

    Problem

    Kids get bored easily when sightseeing with their families.

    Solution

    We will convert the cities into the world that kids understand and enjoy.

    Idea

    Through Lego Vision we will transform famous sightseeing spots into a live 3D copy made out of Lego bricks. Lego Vision are kid-sized tower-viewers equipped with a special 3D panorama of the city that moves and turns when the tower-viewer is moved.

    2016 Student Guerrilla Marketing Design Award Winner

     

     

    Creative Team

    Art Director:
    Evgeniya Marukhina

    Art Director:
    Belén Martínez Márquez

    Art Director:
    Vlad Tarziu

     

     

    More Award Winning Projects from Miami Ad School San Francisco