Client: ArjoWiggins K.K.
Creative Firm: Zuan Club - Tokyo, Japan
Creative Team: Akihiko Tsukamoto - Design/Art Direction; Masami Ouchi - Creative Direction; Nobuya Hoki - Art
Everyone is at least a little curious about what the future will bring, and Tokyo design firm Zuan Club seized upon this when creating a playful calendar for paper company Arjowiggins. The illustrations, including scowling bunnies to a connect-the-dots frog, are decidedly not corporate in feel-but from the A shape of the paper to the tactile sensations of textured and metallic paper (including Arjowiggins' new gold stock on the cover), the calendar is designed to remind Arjowiggins' customers of its origins every day. Says the designer: "[Illustrator] Nobuya Hoki's works are filled with ideas and I created the cheerful calendar to make everyone's heart light."